Probably one of the most humbling experiences of the year was to work with Focus 2000 on a re-branding exercise.

We inherited a logo and were then given the task of bring a brand to life that would be inspiring, colourful and rich - so much like our client's clients !

Working alongside our marketing consultant Tracy Wilson (from Right-hand marketing) we set about planning how we would launch IRIS brand material into a environment where most players survived on safe brands!

Weeks of carefully selected photography sessions, copy development and clever design layout brought the IRIS brand to life with the help of some amazing people.

From website to signage to printed material the IRIS health proposition is unequivocal.